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The topic of cosmetics for men can be tricky, but KENMEN is forthright in their desire to bring make-up to the masculine masses…without actually calling it make-up. Skin Colour the KENMEN-appropriate label is striving to educate its consumer to ease them into buying products called CREAM-ME – a translucent face base tint. However for those still reticent about makeup, they may want to start with the company’s more familiar Body Fitness or Skin Fitness lines, such as the BATTLESCARS Cure Detoxifiante, which incorporates natural ingredients such as; seaweed algae, rosehips, extract of Rosa Mesquita to sooth irritations, replenish the skin’s moisture & elasticity and preserve a youthful appearance, or BABY FACE Healing shaving cream which takes bloodletting out of shaving with Tea Tree oil extract, Salicylic Acid & various vitamin compounds.